A Package Design Book – Advanced

“I have to admit I’m not much of a reader. I buy books to make my book shelf look full. For years, I have been searching for a book to read that wouldn’t bore me to death. Having been in the Design world for 12 years – it’s very difficult for me to find a book on Package Design that is on my level. Not to sound like a snob or indicate that I know everything about it, but most books are very amateur. Last week I was searching the web for some ideas and I ran into a site...

Sausage Sleeve

Sleeves are one of our favorite projects. Not because they are a fairly easy structure to design, but because the end result has a very simplistic look, yet effective. From a marketing standpoint, product sleeves are the most affordable packaging you could ever invest in. It not only does a sleeve help with more surface space for branding, but it also stands the product up in the market freezer which will help the product be more visual to the average consumer. The sleeve board material will be a .022pt Freezer Grade Board — Helps eliminate moisture penetration to the board...